Google Kuddly - Get Me Rank - Digital Marketing Agency Noida

Our Work

Kuddly Google Case Study

3.86K

Conversions

€5.85

Cost/Conv

258K

Conv. Value

11.42

ROAS

About Client

  • Industry: Homeware
  • Target Audience: Male, Female, 25-65+
  • Target Market: UK
  • Revenue Source: Google Ads

 

Campaign Objective / Client Briefing

Kuddly is a UK based Ecommerce Brand selling Homeware. They were facing issues in proper structuring and scaling the account.
Client has briefed us about the campaign objective which is to increase Conversions during the Black Friday Sale.

Challenges

01

Account was not structured properly.

02

Struggling in scaling the account.

03

Client’s Main concern is that he wants to scale their account and increase Conversions Value during Black Friday Sale.

Campaign & Execution

We started with restructuring the account.We paused few of their standard shopping campaigns and started smart shopping campaigns which started giving them very cheap conversions and also helped in scaling the account. We also started remarketing campaigns with black friday creatives.

Strategy & Execution

Campaign 1: Shopping campaign – Created and Optimized smart shopping campaign.

Campaign 2: Search campaign – Optimized their ongoing search campaigns.

Campaign 3: Remarketing Campaign – Started display remarketing campaign with black friday creatives.

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